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On Thursday, Samsung unveiled its latest OLED TV models in India. The new lineup consists of the S95C and S90C series, available in display sizes of 77 inches, 65 inches, and 55 inches. These TVs are powered by Samsung’s AI-enabled Neural Quantum Processor 4K and boast a Pantone-certified display with a refresh rate of up to 144Hz.

Samsung has launched two new series of premium 4K OLED TVs in India, the S95C and S90C series. These TVs come with a Pantone-certified panel, Dolby Atmos, have been made in India, and start at Rs 1,69,990

It is worth mentioning that all the new OLED TV models are manufactured in India. In addition, they come with the Motion Xcelerator Turbo Pro feature, specifically designed for gaming enthusiasts. As a bonus, these TVs are bundled with a solar-powered remote control.

Samsung S95C and S90C series 4K OLED TVs: Specifications and Features
The company’s Neural Quantum Processor powers the latest range of Samsung OLED TVs with 4K Upscaling technology. This advanced AI technology enhances the quality of sub-4K content, bringing it close to 4K resolution. The display of these TVs is PANTONE certified, ensuring a wide array of vibrant colors. It can deliver an impressive palette of 2,030 Pantone colors and 110 shades of skin tones. Additionally, these TVs feature an EyeComfort Mode, which intelligently adjusts the screen’s brightness and style according to the ambient lighting conditions, providing a comfortable viewing experience.

The Samsung OLED TV series showcases the Infinity One Design, which incorporates slim bezels, providing an immersive viewing experience with minimal distractions. These TVs also come with an attachable One Connect Box, simplifying cable management and reducing clutter.

In terms of audio, the TVs support wireless Dolby Atmos, offering an immersive sound experience. They also feature OTS+ (Object Tracking Sound Plus) technology, enhancing audio quality. For a genuinely captivating audio experience, the Q-Symphony feature enables simultaneous sound playback from the TV speakers and a connected soundbar.

One unique aspect of the new models is their remote control, which has solar charging capabilities. It can be charged using indoor lighting or electromagnetic waves emitted by various home devices, providing convenience and reducing the need for battery replacements.

The Samsung OLED TVs cater to gaming enthusiasts with Motion Xcelerator Turbo Pro technology, which delivers a high refresh rate of up to 144Hz. This ensures smooth and responsive gaming performance. Additionally, the TVs offer a range of gaming features such as Game Bar, Mini Map Zoom, and Virtual Aim Point, enhancing the gaming experience.

Another notable feature is the inbuilt IoT (Internet of Things) Hub, a centralized control system for connected smart devices. The TVs have a Calm Onboarding feature, simplifying connecting and setting up IoT-enabled devices. With integrated IoT sensors, users can conveniently connect and control surrounding intelligent devices from the TV.

Samsung S95C and S90C series 4K OLED TVs: Price, availability, and offers
The new Samsung OLED TV series is priced starting at Rs. 1,69,990. This range includes the S95C and S90C series, available in 77-inch, 65-inch, and 55-inch sizes. The TVs will be available from today onwards through Samsung’s official channels and leading retail stores.

All the OLED TV models launched today are manufactured in India, showcasing Samsung’s commitment to local production. Additionally, these TVs come with a two-year warranty, ensuring customer satisfaction and peace of mind.

Samsung is also providing attractive offers for customers. They offer up to 20 percent cash back on purchases made through select bank cards, providing additional savings. Furthermore, easy EMI (Equated Monthly Installment) options are available, starting at Rs. 2,990, making it more convenient for customers to purchase these high-end TVs.

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