GOLD TICK FOR COMPANIES, BLUE FOR INDIVIDUALS: MUSK & TWITTER FINALLY CRACK HOW TO TACKLE IMPERSONATIONS

Elon Musk recently took to Twitter to announce that Twitter will be relaunching Twitter Blue and their Verified program next Friday, i.e., December 2. Musk claims that there will be three kinds of ticks or verification badges in the future – a golden one, a grey one, and a blue one.

Musk responded to a user on Twitter apologizing for the delay in relaunching the service and stated that the company was “tentatively” launching its verification service on December 2. Twitter will use different colored check marks to distinguish between three types of accounts, according to the platform’s new owner.

As per Musk’s tweet, the golden badge will be for companies and other organizations, whereas the grey check will be reserved for government agencies. The existing blue tick will be reserved for individuals, whether they are celebrities or not.

Explaining how the blue tick for individuals will function, Musk went on to say tweet saying that all verified individuals will have the same blue check; it is difficult to define what exactly “notable” is due to its subjective scope. Individuals may use secondary logos or labels to show they are associated with a notable organization. Musk also announced that Twitter would be pushing out a much more detailed explanation about the new verified badges sometime in the upcoming week.

Musk also announced that in the future, all verified accounts would be manually authenticated by a team at Twitter before they are allotted the check, and the review appears on their platform.

Musk is adamant about charging a fixed monthly fee from users for certain privileges they enjoy. Apart from the verified badge, users also get many other benefits with their Twitter Blue subscriptions. In the future, there is an outstanding possibility that even DMs or Direct Messaging may also become a part of Twitter Blue or a different tier of paid service on the platform, given the sweeping changes and improvements that Musk plans on adding to DMs on the forum.

Musk had to pause the $8-a-month Twitter Blue subscription service as fake accounts mushroomed and had said Twitter’s sought-after blue check subscription service would be relaunched later.

Musk then told his staff at an all-hands meeting that Twitter would not be relaunching the service until they were sure they could tackle impersonations and fake accounts getting Twitter blue ticks.

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