Elon Musk, the billionaire CTO of Twitter, recently shared some ambitious plans to significantly transform the social media platform, mainly replacing the well-known blue bird logo with a new identity, ‘X.’ Musk tweeted that “X dot com now points to Twitter dot com” and mentioned that the interim X logo would go live later that day. Subsequently, he revealed the temporary logo for the platform.
Following the announcement, Twitter has begun the gradual process of adopting the new X branding. The official Twitter handle and a unique X profile picture have already been changed to X. Elon Musk has also updated his profile picture on the platform.
As of writing this article, Musk has already updated the Twitter interface and replaced the blue bird logo with the new X logo. Musk has also changed Twitter’s Profile name to X.
Despite the usual enthusiasm for changes, this move has received mixed reactions. Some users took to the microblogging site to express their concerns, labeling it a ‘bad idea.’
CEO Linda Yaccarino also tweeted the unveiling of the new logo while tweeting, “X is here! Let’s do this.”
Musk also plans to change the terminology people using Twitter have developed over the years. For example, tweets from now on will be called “Xs.” “Sending a tweet” will now become “sending an X.”
Of all the things that have gone with the rebranding exercise, changing Tweets to an X is one of the riskiest things Musk could have done, as explained briefly by a user
People, especially Indian Twitter users, had some hilarious takes on this:
