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Apple shares why college students the world over love MacBooks, iPads and other Apple products

As the fall semester approaches, Apple is encouraging college students around the world to head back to campus with MacBooks and iPads in tow. Apple emphasizes that their devices are particularly popular among students due to their longevity, portability, and reliability.

Whether students are diving into app development, taking notes in organic chemistry, editing videos, or designing presentations, they trust Apple products to meet the demands of their academic lives.

From left to right: Yoora Jung, a second-year medical student at Touro University, California; Anuj Pachhel, graduate from Government Medical College Nagpur, Maharashtra; and Brayden Gogis, a junior at Taylor University majoring in mechanical engineering. Image Credit: Apple

For many students, the Mac and iPad are essential tools for navigating the complexities of their chosen fields. Whether it’s the visual arts, medicine, or engineering, Apple’s ecosystem provides the support needed to excel in various disciplines.

The integration of Apple Intelligence this fall, which introduces powerful generative models across Mac, iPad, and iPhone, is set to offer even more capabilities to help students manage the increasing demands of their studies—all while maintaining Apple’s high standard for privacy.

Apple has shared stories from students around the globe, highlighting how its products have become integral to their academic journeys.

Take Anuj Pachhel, a recent graduate from Government Medical College in Nagpur, Maharashtra. Anuj found his MacBook Pro to be a game-changer in managing the rigorous demands of medical school. He particularly appreciated the device’s long battery life and speed, which allowed him to handle his academic workload efficiently.

“The Mac is so powerful at handling challenging tasks. I particularly love DaVinci Resolve Studio, as it uses many artificial intelligence features that tap the fast Neural Engine of my MacBook Pro, improving my editing speed,” says Anuj.

Anuj used his MacBook Pro to load e-books and take notes. Anuj, who is a content creator and enjoys over a million subscribers on YouTube and thousands of followers on Instagram, also uses uses his MacBook Pro extensively to edit videos using DaVinci Resolve Studio, a software that leverages the MacBook Pro’s Neural Engine to enhance his editing process.

His academic journey, documented through his iPhone and Mac, has resonated with over a million followers who tuned in to see how he balanced his studies and personal life during the challenges of the COVID-19 pandemic.

Similarly, Yoora Jung, a second-year medical student at Touro University California, relies on her iPad Air and MacBook Pro for everything from note-taking to content creation. She uses her iPad Air with an Apple Pencil to take handwritten notes using the Notability app, which helps her organize lecture materials for practical study sessions.

“I use an iPad Air and an Apple Pencil to take handwritten notes using Notability and to organize lecture materials for effective study sessions” says Yoora.

Yoora is particularly excited about the upcoming Apple Intelligence features, which she believes will streamline her study sessions and help her craft more professional communications.

Then, we have Brayden Gogis, a junior at Taylor University majoring in mechanical engineering and biochemistry, who praises the MacBook Air for its combination of portability and power.

“The more I use my Mac, the more I get out of it. I can go on my iPhone and see all of my notes for class that I type on my MacBook Air if I want to quickly study, and all of my texts, calendar events, and reminders sync between them,” says Brayden.

Whether he’s using AutoCAD to design a new machine, taking notes in organic chemistry, or building an app in Xcode, his MacBook Air is up to the task. Brayden finds that the MacBook Air opens up new possibilities for his studies, thanks to its robust performance and lightweight design.

To sweeten the deal, Apple offers a limited-time promotion for college and graduate students, their parents, and teachers. Students can take advantage of discounted education pricing and save 20 percent on AppleCare+ for added protection. Apple also provides trade-in options and 0% interest financing to make these devices more accessible.

To assist students in making the best choice, Apple has introduced a new “Today at Apple” session and a “Help me choose” service. Students can also consult Apple specialists for personalized advice tailored to their academic needs. For those looking for even more deals, AppleInsider offers buyer’s guides for the iPad and Mac, where students can find offers that might be even better than those directly from Apple.

As students gear up for the new semester, it’s clear that Apple’s MacBooks and iPads are more than just tools—they’re companions that help them navigate the challenges and opportunities of college life.

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